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Five Essential Strategies for Measuring Marketing Effectiveness

With the proliferation of digital channels, marketing is undergoing a tremendous evolution. As a result, marketers at progressive organizations are re

The Business Benefits Of A Facebook Fan Page

e-Marketing

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The Business Benefits Of A Facebook Fan Page

The demand for social media, search engine optimization, and internet marketing skills as a whole has exploded in the world of online work. After a

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Writing For Higher Conversions (Part 2)

In my last article on Writing For Conversions, part 1, I covered the structure of effective writing. In this article I will focus on the other key e

e-Marketing

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Writing For Higher Conversions (Part 1)

Changing your approach to writing can often lead to a double-digit increase in conversion rates. Our company routinely runs large scale landing pa

e-Marketing

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I Can Now Make FriendFeed As Ugly As I Want

When FriendFeed launched new themes back in June, I wanted but one feature: The ability to create my own. Today, I got my wish. Despite being purch

e-Marketing

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Qik Finally Makes It To The App Store, Live Streaming Not Included

I want live streaming video recording apps on the iPhone. You want live streaming video recording apps on the iPhone. Everyone wants live streamin

e-Marketing

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Book scanning gets a 1,000 fps turbo mode

No matter how fly or flashy modern scanners become, there's no getting away from their page-by-page assembly line style of operation. Or so we thought

e-Marketing

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SCVNGR Lets You Build Awesome Scavenger Hunts For Any Mobile Phone

For many people, the term "Scavenger Hunt" conjures childhood memories of running around the neighborhood on a quest for knickknacks like thimbles and

e-Marketing

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